Benchmark Email Pricing (2026)
Straightforward email marketing with all features on every plan. Pricing scales by contact count. All features included on every plan, even free. Additional users $15/month each..
Prices verified March 2026
Starting price
$37/mo
Free plan
Yes
500 contacts, 2,500 emails/month, 1 user
Plans
7
Free tier included
Pricing Analysis
Benchmark Email starts at $37/mo, which is in line with other email marketing platforms (average ~$29/mo). The free plan (500 contacts, 2,500 emails/month, 1 user) lets you test the platform before committing. It's a reasonable starting point for very small lists, though you'll likely outgrow it once your subscriber count passes the limit. There's a significant price jump between the entry plan ($37/mo) and the top tier ($499/mo). Make sure you actually need the premium features before upgrading — many beginners teams do fine on the mid-tier plan.
Free
Up to 500 subscribers
- ✓ 2,500 emails/month
- ✓ Drag-and-drop editor
- ✓ AI text and image generation
- ✓ Email reports and link tracking
- ✓ Unlimited custom fields, tags, and lists
- ✓ 1 user, 1 domain
Best for: testing Benchmark Email or lists under 500.
Pro 2.5K
Up to 2,500 subscribers
- ✓ 25,000 emails/month
- ✓ All free features included
- ✓ Up to 10 users ($15/mo each extra)
- ✓ Up to 10 domains
- ✓ Stock photo gallery
- ✓ Device previews and email audit checklist
Best for: growing businesses with up to 2,500 subscribers.
Pro 5K
Up to 5,000 subscribers
- ✓ 50,000 emails/month
- ✓ All Pro features
- ✓ Up to 10 users
- ✓ Up to 10 domains
Best for: scaling businesses that need more capacity.
Pro 10K
Up to 10,000 subscribers
- ✓ 100,000 emails/month
- ✓ All Pro features
- ✓ Up to 10 users
- ✓ Up to 10 domains
Best for: scaling businesses that need more capacity.
Pro 25K
Up to 25,000 subscribers
- ✓ 250,000 emails/month
- ✓ All Pro features
- ✓ Up to 10 users
- ✓ Up to 10 domains
Best for: scaling businesses that need more capacity.
Pro 50K
Up to 50,000 subscribers
- ✓ 500,000 emails/month
- ✓ All Pro features
- ✓ Up to 10 users
- ✓ Up to 10 domains
Best for: scaling businesses that need more capacity.
Pro 100K
Up to 100,000 subscribers
- ✓ 1,000,000 emails/month
- ✓ All Pro features
- ✓ Up to 10 users
- ✓ Up to 10 domains
Best for: agencies, large lists, and teams needing advanced features.
Prices shown are for the base subscriber count. Cost scales as your list grows.
Free plan available — no credit card required
What's Included in Each Plan
| Feature | Free | Pro 2.5K | Pro 5K | Pro 10K | Pro 25K | Pro 50K | Pro 100K |
|---|---|---|---|---|---|---|---|
| Price | Free | $37/mo | $63/mo | $93/mo | $179/mo | $299/mo | $499/mo |
| Subscribers | 500 | 2,500 | 5,000 | 10,000 | 25,000 | 50,000 | 100,000 |
Feature availability may vary. Check Benchmark Email's website for the latest plan details.
Compare Benchmark Email Pricing to Alternatives
| Tool | Free Plan | Starts At | Rating |
|---|---|---|---|
| Benchmark Email (this tool) | Yes | $37/mo | 4.3/5 |
| EmailOctopus | Yes | $9/mo -$28 | 4.2/5 |
| Moosend | No | $9/mo -$28 | 4.7/5 |
| Sender | Yes | $10/mo -$27 | 4.7/5 |
| MailerLite | Yes | $10/mo -$27 | 4.6/5 |
| Constant Contact | No | $12/mo -$25 | 4.1/5 |
| Mailchimp | Yes | $13/mo -$24 | 4.3/5 |