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Best Free Email Marketing Tools

The best email marketing platforms with generous free plans. Start sending professional emails without spending a dime.

#1

MailerLite

Email marketing tools for growing businesses

4.6/5

MailerLite is known for its simplicity, affordability, and clean design. It's one of the best options for small businesses and beginners who want prof...

Free plan available Automation
#2

Klaviyo

The platform for unified customer data

4.6/5

Klaviyo is the gold standard for ecommerce email and SMS marketing, particularly for Shopify stores. Its deep integration with ecommerce platforms ena...

Free plan available SMS Automation
#3

Omnisend

Ecommerce email and SMS made easy

4.5/5

Omnisend is an ecommerce-focused marketing platform that combines email, SMS, and web push notifications. It offers pre-built automation workflows for...

Free plan available SMS Automation
#4

beehiiv

The newsletter platform built for growth

4.5/5

beehiiv was built by the team behind Morning Brew's growth to 4 million subscribers. It's specifically designed for newsletter businesses with built-i...

Free plan available Automation
#5

Kit (ConvertKit)

Email marketing built for creators

4.4/5

Kit (formerly ConvertKit) is purpose-built for online creators including bloggers, podcasters, YouTubers, and course creators. It emphasizes simplicit...

Free plan available Automation
#6

Sender

Affordable email and SMS marketing

4.4/5

Sender offers one of the most generous free plans in email marketing, combined with built-in SMS capabilities. It's an excellent choice for budget-con...

Free plan available SMS Automation
#7

Buttondown

The easiest way to start and grow your newsletter

4.4/5

Buttondown is a minimalist newsletter platform beloved by developers and writers who prefer Markdown over drag-and-drop editors. It focuses on writing...

Free plan available Automation
#8

HubSpot Email Marketing

Email marketing powered by CRM data

4.4/5

HubSpot's email marketing is part of its comprehensive Marketing Hub. While the free and Starter tiers offer competitive email marketing, the real pow...

Free plan available SMS Automation
#9

Mailchimp

Turn emails into revenue

4.3/5

Mailchimp is the most widely recognized email marketing platform, used by millions of businesses worldwide. Acquired by Intuit in 2021, it offers a co...

Free plan available SMS Automation
#10

EmailOctopus

Email marketing made easy

4.3/5

EmailOctopus is a stripped-back email marketing tool that focuses on simplicity and affordability. It's ideal for small businesses and creators who wa...

Free plan available Automation
#11

GetResponse

All-in-one marketing platform

4.2/5

GetResponse is a comprehensive marketing platform that goes beyond email marketing to include webinars, landing pages, sales funnels, and marketing au...

Free plan available SMS Automation
#12

AWeber

Powerfully simple email marketing

4.2/5

AWeber is one of the original email marketing platforms, serving small businesses since 1998. It offers the largest template library (600+) and an imp...

Free plan available Automation
#13

Brevo (Sendinblue)

The most approachable CRM suite

4/5

Brevo (formerly Sendinblue) stands out with its unique pricing model based on email volume rather than subscriber count. This makes it particularly at...

Free plan available SMS Automation