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MailerLite Review

MailerLite is known for its simplicity, affordability, and clean design. It's one of the best options for small businesses and beginners who want professional email marketing without complexity. The built-in website builder and digital product sales features add extra value.

4.6/5 Founded 2010 Free plan available
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Pros & Cons

Pros

  • +Excellent value for money — most affordable paid plans
  • +Clean, intuitive interface perfect for beginners
  • +Built-in website and landing page builder
  • +Sell digital products directly
  • +Strong drag-and-drop email editor

Cons

  • Free plan limited to 1,000 subscribers
  • No SMS marketing
  • Fewer integrations than competitors
  • Strict approval process for new accounts
  • Limited automation compared to ActiveCampaign

Key Features

Marketing Automation Yes
A/B Testing Yes
Landing Pages Yes
Segmentation Yes
Email Templates 90
Integrations 140
API Access Yes
Deliverability Rate 97%
Drag & Drop Editor Yes
SMS Marketing No
Ecommerce Features Yes
Free Trial 30
Multi-Language No
Web Push Notifications No
Live Chat Yes
Advanced Analytics Yes

Pricing

Annual billing saves 15%

Free

Free

1,000 subscribers

Growing Business

$10/mo

500 subscribers

Advanced

$20/mo

500 subscribers

Enterprise

Free

100,000 subscribers

Best For

small businesses beginners bloggers freelancers startups

Alternatives to MailerLite

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Start with their free plan (1,000 subscribers) and upgrade when you need more.

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