Mailjet vs Moosend
Mailjet and Moosend are both popular choices in the email marketing platform space. Moosend is the more affordable option at $9/mo — that's $8 less per month than Mailjet's $17/mo entry point. Mailjet offers a free plan (6,000 emails/month (200/day), unlimited contacts), while Moosend does not. Mailjet stands out with SMS marketing, while Moosend offers landing pages and ecommerce integrations.
Quick Verdict
Mailjet wins on integrations, free tier.
Moosend wins on price, deliverability, rating.
Best for most users: Moosend (small businesses).
Mailjet
Collaborative email platform for teams with powerful API
Mailjet is a French-founded email platform (now owned by Sinch) that uniquely combines transactional and marketing email under one roof with real-time team collaboration. Its volume-based pricing with unlimited contacts makes it particularly cost-effective for businesses with large subscriber lists but moderate sending frequency. With strong GDPR compliance baked into its European DNA and a flexible API, it bridges the gap between developer-focused tools and marketer-friendly platforms.
Moosend
All-in-one email marketing and automation
Moosend is a budget-friendly email marketing platform that punches above its weight class. Despite its low price point, it offers solid automation, transactional emails, and landing pages. Its generous lifetime recurring affiliate program at 40% makes it attractive for affiliate marketers.
Feature Comparison
| Feature | Mailjet | Moosend |
|---|---|---|
| Rating | 4/5 | 4.7/5 |
| Starting Price | $17/mo | $9/mo |
| Free Plan | 6,000 emails/month (200/day), unlimited contacts | No free plan |
| Founded | 2010 | 2011 |
| Email Templates | 70 | 80 |
| Integrations | 110 | 100 |
| Deliverability Rate | 88% | 98% |
| Marketing Automation | ✓ | ✓ |
| A/B Testing | ✓ | ✓ |
| Landing Pages | ✕ | ✓ |
| Segmentation | ✓ | ✓ |
| Drag & Drop Editor | ✓ | ✓ |
| SMS Marketing | ✓ | ✕ |
| Ecommerce Features | ✕ | ✓ |
| API Access | ✓ | ✓ |
| Multi-Language | ✓ | ✕ |
| Web Push Notifications | ✕ | ✕ |
| Live Chat | ✕ | ✕ |
| Advanced Analytics | ✓ | ✓ |
Mailjet: Pros & Cons
Pros
- +Real-time collaborative email editing lets multiple team members work on the same campaign simultaneously with live comments
- +Volume-based pricing with unlimited contacts means large lists stay affordable — one user grew from 0 to 50,000 subscribers affordably
- +Strong GDPR compliance built into the platform with EU data hosting, as a French-founded company under European regulations
- +RESTful API with SMTP relay supports both transactional and marketing email from a single platform
- +Deliverability rated 88% by EmailToolTester (above 83.1% industry average) with built-in list validation powered by Mailgun
Cons
- −Automation builder covers basics but lacks depth — triggers based on opens/clicks are tricky to configure and abandoned cart requires Zapier
- −No built-in landing page builder, forcing users to rely on third-party tools for lead capture
- −Many of the 110 integrations route through Zapier rather than being native direct connections
- −Migration from other ESPs is largely manual with limited import assistance for contacts, templates, and automations
- −Customer support response times are frequently criticized, with some serious technical issues going unresolved for extended periods
Moosend: Pros & Cons
Pros
- +Very affordable starting at $9/month
- +Unlimited emails on all plans
- +Solid automation for the price
- +40% lifetime recurring affiliate program
- +Built-in transactional email support
Cons
- −No free plan (30-day trial only)
- −Smaller integration ecosystem
- −No SMS marketing
- −Brand less well-known
- −Enterprise pricing not transparent
The Verdict
Moosend edges ahead with a 4.7/5 rating compared to Mailjet's 4/5. The gap comes mainly from deliverability (4.7 vs 3.5) and ease of use (4.7 vs 4.2). On deliverability, Moosend reports 98% compared to 88% for Mailjet — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Mailjet | Moosend |
|---|---|---|---|
| Starting Price | 30% | $17/mo | $9/mo |
| Deliverability | 25% | 88% | 98% |
| Rating | 25% | 4/5 | 4.7/5 |
| Integrations | 10% | 110 | 100 |
| Free Tier | 10% | Yes | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Mailjet if…
- + You need a free plan to get started
- + You need SMS marketing
- + You're a marketing teams needing real time email collaboration
- + You're a european businesses requiring gdpr compliant email
Choose Moosend if…
- + You want lower starting costs ($9/mo)
- + You need ecommerce integrations
- + You need built-in landing pages
- + You're a small businesses