Listmonk vs Maropost
Listmonk is a newsletter platform while Maropost is a all-in-one marketing platform. Maropost has been around since 2011, giving it a 7-year head start over Listmonk (founded 2018). Listmonk is free, while Maropost starts at $279/mo. Their pricing is not measured the same way, so we don't rank them on price. Listmonk offers a free plan (Unlimited (self-hosted, open source)), while Maropost does not. Maropost has the edge with marketing automation, A/B testing, landing pages.
Quick Verdict
Listmonk wins on rating, free tier.
Maropost wins on deliverability, integrations.
It's a close call — your choice depends on your specific needs.
Listmonk
Self-hosted newsletter and mailing list manager
Listmonk is a free, open-source, self-hosted newsletter and mailing list manager written in Go. It handles millions of emails with minimal resources and is best for developers and technical users who want full control over their email infrastructure.
Maropost
Unified commerce platform that connects every channel
Maropost is a unified commerce and marketing automation platform for mid-market ecommerce businesses. It combines email, SMS, social advertising, and customer journey automation with a full ecommerce storefront.
Feature Comparison
| Feature | Listmonk | Maropost |
|---|---|---|
| Rating | 4.1/5 | 3.9/5 |
| Starting Price | Free | $279/mo |
| Free Plan | Unlimited (self-hosted, open source) | No free plan |
| Founded | 2018 | 2011 |
| Email Templates | 5 | 100 |
| Integrations | 10 | 50 |
| Deliverability Rate | 97% | 98% |
| Marketing Automation | No | Yes |
| A/B Testing | No | Yes |
| Landing Pages | No | Yes |
| Segmentation | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
| SMS Marketing | No | Yes |
| Ecommerce Features | No | Yes |
| API Access | Yes | Yes |
| Multi-Language | Yes | Yes |
| Web Push Notifications | No | No |
| Live Chat | No | No |
| Advanced Analytics | Yes | Yes |
Listmonk: Pros & Cons
Pros
- + Completely free and open source with no usage limits
- + Handles 7+ million emails with minimal CPU and 57 MB RAM
- + Single binary deployment with Docker support
- + SQL-based subscriber segmentation for advanced querying
- + Zero recurring costs — self-hosted with no per-subscriber fees
Cons
- − Requires technical knowledge to set up and maintain
- − No built-in SMTP, must configure an external provider like Amazon SES
- − Lacks automation workflows, A/B testing, and landing pages
- − Community support only via GitHub
- − No managed hosting option — you handle server maintenance yourself
Maropost: Pros & Cons
Pros
- + Unified commerce and marketing platform under one roof
- + Strong deliverability with 98% claimed rate
- + Cross-channel automation across email, SMS, and Meta ads
- + Deep ecommerce integrations with Shopify and Salesforce
- + Unified platform covers email, SMS, and web push in one dashboard
Cons
- − Expensive starting at $279/mo with 12-month commitment
- − No free plan or free trial
- − Steep learning curve due to platform complexity
- − Pricing requires contacting sales for exact quotes
- − Smaller user community means fewer third-party tutorials and resources
The Verdict
Listmonk and Maropost are closely matched — both score within 0.2 points of each other in our overall rating. Your decision should come down to specific needs rather than overall quality. On deliverability, Maropost reports 98% compared to 97% for Listmonk — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Listmonk | Maropost |
|---|---|---|---|
| Starting Price | 30% | Free | $279/mo |
| Deliverability | 25% | 97% | 98% Winner |
| Rating | 25% | 4.1/5 Winner | 3.9/5 |
| Integrations | 10% | 10 | 50 Winner |
| Free Tier | 10% | Yes Winner | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Listmonk if…
- + You need a free plan to get started
- + You're a developers
- + You're a self hosters
Choose Maropost if…
- + You need SMS marketing
- + You need marketing automation
- + You need ecommerce integrations
- + You need built-in landing pages