Flodesk vs Mailjet
Flodesk and Mailjet are both popular choices in the email marketing platform space. Mailjet has been around since 2010, giving it a 9-year head start over Flodesk (founded 2019). Mailjet starts at $17/mo versus $38/mo for Flodesk. Both offer free plans to get started. Flodesk stands out with landing pages and ecommerce integrations, while Mailjet offers A/B testing and SMS marketing.
Quick Verdict
Flodesk wins on deliverability, rating.
Mailjet wins on price, integrations.
Best for most users: Flodesk (designers).
Flodesk
Design emails people love to get
Flodesk is a design-first email marketing platform known for its stunning templates and flat-rate pricing model. It's particularly popular among creative professionals who prioritize visual design over advanced marketing features. The unlimited subscriber pricing makes it excellent value for growing lists.
Mailjet
Collaborative email platform for teams with powerful API
Mailjet is a French-founded email platform (now owned by Sinch) that uniquely combines transactional and marketing email under one roof with real-time team collaboration. Its volume-based pricing with unlimited contacts makes it particularly cost-effective for businesses with large subscriber lists but moderate sending frequency. With strong GDPR compliance baked into its European DNA and a flexible API, it bridges the gap between developer-focused tools and marketer-friendly platforms.
Feature Comparison
| Feature | Flodesk | Mailjet |
|---|---|---|
| Rating | 4.6/5 | 4/5 |
| Starting Price | $38/mo | $17/mo |
| Free Plan | Free list-building tools (forms, landing pages, audience tools); email sending requires paid plan | 6,000 emails/month (200/day), 1,000 contacts |
| Founded | 2019 | 2010 |
| Email Templates | 40 | 70 |
| Integrations | 20 | 110 |
| Deliverability Rate | 96% | 88% |
| Marketing Automation | ✓ | ✓ |
| A/B Testing | ✕ | ✓ |
| Landing Pages | ✓ | ✕ |
| Segmentation | ✓ | ✓ |
| Drag & Drop Editor | ✓ | ✓ |
| SMS Marketing | ✕ | ✓ |
| Ecommerce Features | ✓ | ✕ |
| API Access | ✕ | ✓ |
| Multi-Language | ✕ | ✓ |
| Web Push Notifications | ✕ | ✕ |
| Live Chat | ✕ | ✕ |
| Advanced Analytics | ✕ | ✓ |
Flodesk: Pros & Cons
Pros
- +Beautiful, design-focused email templates
- +Flat-rate pricing regardless of list size
- +Unlimited subscribers on all plans
- +Simple and intuitive interface
- +Built-in checkout and digital product sales
Cons
- −No A/B testing
- −No API access
- −Very limited integrations
- −No SMS marketing
- −Basic automation compared to competitors
Mailjet: Pros & Cons
Pros
- +Real-time collaborative email editing lets multiple team members work on the same campaign simultaneously with live comments
- +Volume-based pricing with unlimited contacts means large lists stay affordable — one user grew from 0 to 50,000 subscribers affordably
- +Strong GDPR compliance built into the platform with EU data hosting, as a French-founded company under European regulations
- +RESTful API with SMTP relay supports both transactional and marketing email from a single platform
- +Deliverability rated 88% by EmailToolTester (above 83.1% industry average) with built-in list validation powered by Mailgun
Cons
- −Automation builder covers basics but lacks depth — triggers based on opens/clicks are tricky to configure and abandoned cart requires Zapier
- −No built-in landing page builder, forcing users to rely on third-party tools for lead capture
- −Many of the 110 integrations route through Zapier rather than being native direct connections
- −Migration from other ESPs is largely manual with limited import assistance for contacts, templates, and automations
- −Customer support response times are frequently criticized, with some serious technical issues going unresolved for extended periods
The Verdict
Flodesk edges ahead with a 4.6/5 rating compared to Mailjet's 4/5. The gap comes mainly from deliverability (4.5 vs 3.5) and ease of use (5 vs 4.2). On deliverability, Flodesk reports 96% compared to 88% for Mailjet — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Flodesk | Mailjet |
|---|---|---|---|
| Starting Price | 30% | $38/mo | $17/mo |
| Deliverability | 25% | 96% | 88% |
| Rating | 25% | 4.6/5 | 4/5 |
| Integrations | 10% | 20 | 110 |
| Free Tier | 10% | Yes | Yes |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Flodesk if…
- + You need ecommerce integrations
- + You need built-in landing pages
- + You're a designers
- + You're a creatives
Choose Mailjet if…
- + You want lower starting costs ($17/mo)
- + You need SMS marketing
- + You need API access for custom integrations
- + You need A/B testing