Drip vs GetResponse
Drip is a email marketing platform while GetResponse is a all-in-one marketing platform. GetResponse has been around since 1998, giving it a 15-year head start over Drip (founded 2013). GetResponse is the more affordable option at $19/mo — that's $20 less than Drip's $39/mo entry point. GetResponse has the edge with landing pages. Both tools work well for ecommerce.
Quick Verdict
Drip wins on rating.
GetResponse wins on price, deliverability, integrations.
Best for most users: GetResponse (small businesses).
Drip
Marketing automation for ecommerce
Drip is a focused ecommerce marketing platform known for its powerful visual automation builder and behavior-based segmentation. It's designed specifically for online stores that want sophisticated marketing automation without the complexity of enterprise tools.
GetResponse
All-in-one marketing platform
GetResponse is a full-featured marketing platform that goes beyond email marketing to include webinars, landing pages, sales funnels, and marketing automation. Founded in 1998, it's one of the most established players with a strong track record for deliverability.
Feature Comparison
| Feature | Drip | GetResponse |
|---|---|---|
| Rating | 4.4/5 | 4.3/5 |
| Starting Price | $39/mo | $19/mo |
| Free Plan | No free plan | No free plan |
| Founded | 2013 | 1998 |
| Email Templates | 50 | 200 |
| Integrations | 150 | 170 |
| Deliverability Rate | 98% | 99% |
| Marketing Automation | ✓ | ✓ |
| A/B Testing | ✓ | ✓ |
| Landing Pages | ✕ | ✓ |
| Segmentation | ✓ | ✓ |
| Drag & Drop Editor | ✓ | ✓ |
| SMS Marketing | ✓ | ✓ |
| Ecommerce Features | ✓ | ✓ |
| API Access | ✓ | ✓ |
| Multi-Language | ✕ | ✓ |
| Web Push Notifications | ✕ | ✓ |
| Live Chat | ✕ | ✓ |
| Advanced Analytics | ✓ | ✓ |
Drip: Pros & Cons
Pros
- +Excellent ecommerce automation
- +Visual workflow builder
- +Strong Shopify integration
- +Revenue attribution
- +Behavior-based segmentation
Cons
- −No free plan
- −More expensive starting price ($39)
- −No landing page builder
- −Limited to ecommerce focus
- −Smaller company, less known
GetResponse: Pros & Cons
Pros
- +All-in-one platform with webinars, landing pages, and funnels
- +Excellent automation builder with visual workflows
- +Built-in webinar hosting
- +Strong deliverability (99%+)
- +Competitive pricing for feature set
Cons
- −Free plan limited to 500 subscribers
- −Interface can feel overwhelming for beginners
- −Webinar quality not comparable to dedicated platforms
- −Customer support response times vary
- −Some features locked behind higher tiers
The Verdict
Drip and GetResponse are closely matched — both score within 0.1 points of each other in our overall rating. Your decision should come down to specific needs rather than overall quality. On deliverability, GetResponse reports 99% compared to 98% for Drip — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Drip | GetResponse |
|---|---|---|---|
| Starting Price | 30% | $39/mo | $19/mo |
| Deliverability | 25% | 98% | 99% |
| Rating | 25% | 4.4/5 | 4.3/5 |
| Integrations | 10% | 150 | 170 |
| Free Tier | 10% | No | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Drip if…
- + You're a d2c brands
- + You're a shopify
- + Excellent ecommerce automation
Choose GetResponse if…
- + You want lower starting costs ($19/mo)
- + You need built-in landing pages
- + You're a small businesses
- + You're a marketers