ConvertFlow vs Moosend
ConvertFlow is a all-in-one marketing platform while Moosend is a email marketing platform. Moosend has been around since 2011, giving it a 5-year head start over ConvertFlow (founded 2016). Moosend is the more affordable option at $9/mo — that's $90 less per month than ConvertFlow's $99/mo entry point. ConvertFlow offers a free plan (5 funnel campaigns, limited traffic), while Moosend does not.
Quick Verdict
ConvertFlow wins on free tier.
Moosend wins on price, deliverability, rating, integrations.
Best for most users: Moosend (small businesses).
ConvertFlow
All-in-one conversion platform with personalized popups, forms, and landing pages
ConvertFlow is an all-in-one conversion platform that combines personalized popups, multi-step forms, landing pages, quizzes, and sticky bars to convert website visitors without coding. Its traffic-based pricing only charges for visitors who actually see campaigns, and deep CRM integrations ensure captured leads flow directly into marketing automation workflows. Starting at $99/month for Pro.
Moosend
All-in-one email marketing and automation
Moosend is a budget-friendly email marketing platform that punches above its weight class. Despite its low price point, it offers solid automation, transactional emails, and landing pages. Its generous lifetime recurring affiliate program at 40% makes it attractive for affiliate marketers.
Feature Comparison
| Feature | ConvertFlow | Moosend |
|---|---|---|
| Rating | 4.5/5 | 4.7/5 |
| Starting Price | $99/mo | $9/mo |
| Free Plan | 5 funnel campaigns, limited traffic | No free plan |
| Founded | 2016 | 2011 |
| Email Templates | 100 | 80 |
| Integrations | 40 | 100 |
| Deliverability Rate | 95% | 98% |
| Marketing Automation | ✓ | ✓ |
| A/B Testing | ✓ | ✓ |
| Landing Pages | ✓ | ✓ |
| Segmentation | ✓ | ✓ |
| Drag & Drop Editor | ✓ | ✓ |
| SMS Marketing | ✕ | ✕ |
| Ecommerce Features | ✓ | ✓ |
| API Access | ✓ | ✓ |
| Multi-Language | ✕ | ✕ |
| Web Push Notifications | ✕ | ✕ |
| Live Chat | ✓ | ✕ |
| Advanced Analytics | ✓ | ✓ |
ConvertFlow: Pros & Cons
Pros
- +All-in-one conversion toolkit combining popups, forms, landing pages, quizzes, and sticky bars without coding
- +Traffic-based pricing only charges for visitors who actually see campaigns, not total site traffic
- +Reported 70% webinar registration conversion rates versus 25-50% with other tools
- +Deep CRM integrations sync captured leads directly into HubSpot, ActiveCampaign, and other marketing platforms
- +Personalized visitor experiences with dynamic content based on behavior, source, and segment
Cons
- −Starting at $99/month for Pro makes it expensive compared to simpler popup tools like Privy or OptinMonster
- −Form and landing page builder has reported bugs and occasional server failures causing delays
- −Limited email marketing capabilities — focuses on conversion, not campaign management
- −Learning curve for setting up personalization rules and multi-step funnels
- −No SMS marketing or push notification features for multichannel follow-up
Moosend: Pros & Cons
Pros
- +Very affordable starting at $9/month
- +Unlimited emails on all plans
- +Solid automation for the price
- +40% lifetime recurring affiliate program
- +Built-in transactional email support
Cons
- −No free plan (30-day trial only)
- −Smaller integration ecosystem
- −No SMS marketing
- −Brand less well-known
- −Enterprise pricing not transparent
The Verdict
Moosend edges ahead with a 4.7/5 rating compared to ConvertFlow's 4.5/5. The gap comes mainly from deliverability (4.7 vs 4.2) and value for money (4.8 vs 4.5). On deliverability, Moosend reports 98% compared to 95% for ConvertFlow — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | ConvertFlow | Moosend |
|---|---|---|---|
| Starting Price | 30% | $99/mo | $9/mo |
| Deliverability | 25% | 95% | 98% |
| Rating | 25% | 4.5/5 | 4.7/5 |
| Integrations | 10% | 40 | 100 |
| Free Tier | 10% | Yes | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose ConvertFlow if…
- + You need a free plan to get started
- + You're a ecommerce brands
- + You're a marketers
Choose Moosend if…
- + You want lower starting costs ($9/mo)
- + You're a small businesses
- + You're a ecommerce