Constant Contact vs Maropost
Constant Contact and Maropost are both popular choices in the all-in-one marketing platform space. Constant Contact has been around since 1995, giving it a 16-year head start over Maropost (founded 2011). Constant Contact is the more affordable option at $12/mo — that's $267 less than Maropost's $279/mo entry point.
Quick Verdict
Constant Contact wins on price, rating, integrations.
Maropost wins on deliverability.
Best for most users: Constant Contact (small businesses).
Constant Contact
Small business marketing made easy
Constant Contact is one of the most established email marketing platforms, particularly strong for small businesses and nonprofits. Its event marketing capabilities and social media integration set it apart, though its automation features lag behind newer competitors.
Maropost
Unified commerce platform that connects every channel
Maropost is a unified commerce and marketing automation platform for mid-market ecommerce businesses. It combines email, SMS, social advertising, and customer journey automation with a full ecommerce storefront.
Feature Comparison
| Feature | Constant Contact | Maropost |
|---|---|---|
| Rating | 4.1/5 | 3.9/5 |
| Starting Price | $12/mo | $279/mo |
| Free Plan | No free plan | No free plan |
| Founded | 1995 | 2011 |
| Email Templates | 300 | 100 |
| Integrations | 300 | 50 |
| Deliverability Rate | 97% | 98% |
| Marketing Automation | ✓ | ✓ |
| A/B Testing | ✓ | ✓ |
| Landing Pages | ✓ | ✓ |
| Segmentation | ✓ | ✓ |
| Drag & Drop Editor | ✓ | ✓ |
| SMS Marketing | ✓ | ✓ |
| Ecommerce Features | ✓ | ✓ |
| API Access | ✓ | ✓ |
| Multi-Language | ✕ | ✓ |
| Web Push Notifications | ✕ | ✕ |
| Live Chat | ✓ | ✕ |
| Advanced Analytics | ✓ | ✓ |
Constant Contact: Pros & Cons
Pros
- +Longest 60-day free trial in the industry
- +Excellent event marketing features
- +300+ templates and integrations
- +Strong brand recognition and trust
- +Social media posting included
Cons
- −No free plan
- −Automation is basic on lower tiers
- −Gets expensive with larger lists
- −Interface feels outdated in places
- −Limited advanced features
Maropost: Pros & Cons
Pros
- +Unified commerce and marketing platform under one roof
- +Strong deliverability with 98% claimed rate
- +Cross-channel automation across email, SMS, and Meta ads
- +Deep ecommerce integrations with Shopify and Salesforce
- +Unified platform covers email, SMS, and web push in one dashboard
Cons
- −Expensive starting at $279/mo with 12-month commitment
- −No free plan or free trial
- −Steep learning curve due to platform complexity
- −Pricing requires contacting sales for exact quotes
- −Smaller user community means fewer third-party tutorials and resources
The Verdict
Constant Contact and Maropost are closely matched — both score within 0.2 points of each other in our overall rating. Your decision should come down to specific needs rather than overall quality. On deliverability, Maropost reports 98% compared to 97% for Constant Contact — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Constant Contact | Maropost |
|---|---|---|---|
| Starting Price | 30% | $12/mo | $279/mo |
| Deliverability | 25% | 97% | 98% |
| Rating | 25% | 4.1/5 | 3.9/5 |
| Integrations | 10% | 300 | 50 |
| Free Tier | 10% | No | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Constant Contact if…
- + You want lower starting costs ($12/mo)
- + You're a small businesses
- + You're a nonprofits
Choose Maropost if…
- + You're a ecommerce businesses
- + You're a mid market companies
- + Unified commerce and marketing platform under one roof