Constant Contact vs Encharge
Constant Contact and Encharge are both popular choices in the all-in-one marketing platform space. Constant Contact has been around since 1995, giving it a 23-year head start over Encharge (founded 2018). Constant Contact is the more affordable option at $12/mo — that's $67 less than Encharge's $79/mo entry point. Constant Contact has the edge with landing pages, SMS marketing.
Quick Verdict
Constant Contact wins on price, deliverability, integrations.
Best for most users: Constant Contact (small businesses).
Constant Contact
Small business marketing made easy
Constant Contact is one of the most established email marketing platforms, particularly strong for small businesses and nonprofits. Its event marketing capabilities and social media integration set it apart, though its automation features lag behind newer competitors.
Encharge
Email & marketing automation, simplified
Encharge is a marketing automation platform built for SaaS and product-led companies. It excels at behavior-based email sequences triggered by in-app user actions, making it strong for onboarding flows, trial conversion campaigns, and lifecycle marketing.
Feature Comparison
| Feature | Constant Contact | Encharge |
|---|---|---|
| Rating | 4.1/5 | 4.1/5 |
| Starting Price | $12/mo | $79/mo |
| Free Plan | No free plan | No free plan |
| Founded | 1995 | 2018 |
| Email Templates | 300 | 30 |
| Integrations | 300 | 55 |
| Deliverability Rate | 97% | 96.5% |
| Marketing Automation | ✓ | ✓ |
| A/B Testing | ✓ | ✓ |
| Landing Pages | ✓ | ✕ |
| Segmentation | ✓ | ✓ |
| Drag & Drop Editor | ✓ | ✓ |
| SMS Marketing | ✓ | ✕ |
| Ecommerce Features | ✓ | ✓ |
| API Access | ✓ | ✓ |
| Multi-Language | ✕ | ✕ |
| Web Push Notifications | ✕ | ✕ |
| Live Chat | ✓ | ✕ |
| Advanced Analytics | ✓ | ✓ |
Constant Contact: Pros & Cons
Pros
- +Longest 60-day free trial in the industry
- +Excellent event marketing features
- +300+ templates and integrations
- +Strong brand recognition and trust
- +Social media posting included
Cons
- −No free plan
- −Automation is basic on lower tiers
- −Gets expensive with larger lists
- −Interface feels outdated in places
- −Limited advanced features
Encharge: Pros & Cons
Pros
- +Excellent behavior-based automation for SaaS user onboarding and lifecycle emails
- +Visual flow builder is intuitive with granular event-based triggers
- +Native integrations with Stripe, Chargebee, and HubSpot for SaaS workflows
- +14-day free trial with no credit card required
- +Visual flow builder makes complex automation sequences easy to understand
Cons
- −No free plan and pricing starts at $79/mo for 2,000 subscribers
- −No SMS or push notification channels
- −Template library is limited compared to competitors
- −Smaller integration ecosystem than enterprise alternatives
- −No built-in landing page builder — requires third-party tools
The Verdict
Constant Contact and Encharge are closely matched — both score within 0.0 points of each other in our overall rating. Your decision should come down to specific needs rather than overall quality. On deliverability, Constant Contact reports 97% compared to 96.5% for Encharge — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Constant Contact | Encharge |
|---|---|---|---|
| Starting Price | 30% | $12/mo | $79/mo |
| Deliverability | 25% | 97% | 96.5% |
| Rating | 25% | 4.1/5 | 4.1/5 |
| Integrations | 10% | 300 | 55 |
| Free Tier | 10% | No | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Constant Contact if…
- + You want lower starting costs ($12/mo)
- + You need SMS marketing
- + You need built-in landing pages
- + You're a small businesses
Choose Encharge if…
- + You're a SaaS companies
- + You're a product led growth teams
- + Excellent behavior-based automation for SaaS user onboarding and lifecycle emails