Campaign Monitor vs Maropost
Campaign Monitor is a email marketing platform while Maropost is a all-in-one marketing platform. Campaign Monitor has been around since 2004, giving it a 7-year head start over Maropost (founded 2011). Campaign Monitor is the more affordable option at $12/mo, which is $267 less than Maropost's $279/mo entry point. Maropost has the edge with landing pages.
Quick Verdict
Campaign Monitor wins on price, rating, integrations.
Maropost wins on deliverability.
Best for most users: Campaign Monitor (agencies).
Campaign Monitor
Beautifully crafted email marketing
Campaign Monitor is particularly well-suited for agencies and brands that need polished, branded email campaigns. Its client management features and beautiful template builder make it a popular choice for marketing agencies managing multiple client accounts.
Maropost
Unified commerce platform that connects every channel
Maropost is a unified commerce and marketing automation platform for mid-market ecommerce businesses. It combines email, SMS, social advertising, and customer journey automation with a full ecommerce storefront.
Feature Comparison
| Feature | Campaign Monitor | Maropost |
|---|---|---|
| Rating | 4.1/5 | 3.9/5 |
| Starting Price | $12/mo | $279/mo |
| Free Plan | No free plan | No free plan |
| Founded | 2004 | 2011 |
| Email Templates | 120 | 100 |
| Integrations | 250 | 50 |
| Deliverability Rate | 97.5% | 98% |
| Marketing Automation | Yes | Yes |
| A/B Testing | Yes | Yes |
| Landing Pages | No | Yes |
| Segmentation | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
| SMS Marketing | Yes | Yes |
| Ecommerce Features | Yes | Yes |
| API Access | Yes | Yes |
| Multi-Language | Yes | Yes |
| Web Push Notifications | No | No |
| Live Chat | No | No |
| Advanced Analytics | Yes | Yes |
Campaign Monitor: Pros & Cons
Pros
- + Excellent email template builder
- + Strong agency features and client management
- + Good deliverability
- + Time zone sending optimization
- + Link review feature prevents broken links
Cons
- − No free plan
- − Lite plan caps at 2,500 emails
- − Premier plan expensive ($159/mo)
- − No landing page builder
- − Limited automation on lower tiers
Maropost: Pros & Cons
Pros
- + Unified commerce and marketing platform under one roof
- + Strong deliverability with 98% claimed rate
- + Cross-channel automation across email, SMS, and Meta ads
- + Deep ecommerce integrations with Shopify and Salesforce
- + Unified platform covers email, SMS, and web push in one dashboard
Cons
- − Expensive starting at $279/mo with 12-month commitment
- − No free plan or free trial
- − Steep learning curve due to platform complexity
- − Pricing requires contacting sales for exact quotes
- − Smaller user community means fewer third-party tutorials and resources
The Verdict
Campaign Monitor and Maropost are closely matched — both score within 0.2 points of each other in our overall rating. Your decision should come down to specific needs rather than overall quality. On deliverability, Maropost reports 98% compared to 97.5% for Campaign Monitor — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Campaign Monitor | Maropost |
|---|---|---|---|
| Starting Price | 30% | $12/mo Winner | $279/mo |
| Deliverability | 25% | 97.5% | 98% Winner |
| Rating | 25% | 4.1/5 Winner | 3.9/5 |
| Integrations | 10% | 250 Winner | 50 |
| Free Tier | 10% | No | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Campaign Monitor if…
- + You want lower starting costs ($12/mo)
- + You're a agencies
- + You're a brands
Choose Maropost if…
- + You need built-in landing pages
- + You're a ecommerce businesses
- + You're a mid market companies