Campaign Monitor vs GetResponse
Campaign Monitor is a email marketing platform while GetResponse is a all-in-one marketing platform. GetResponse has been around since 1998, giving it a 6-year head start over Campaign Monitor (founded 2004). Campaign Monitor is the more affordable option at $12/mo — that's $7 less than GetResponse's $19/mo entry point. GetResponse has the edge with landing pages. Both tools work well for agencies.
Quick Verdict
Campaign Monitor wins on price, integrations.
GetResponse wins on deliverability, rating.
Best for most users: GetResponse (small businesses).
Campaign Monitor
Beautifully crafted email marketing
Campaign Monitor is particularly well-suited for agencies and brands that need polished, branded email campaigns. Its client management features and beautiful template builder make it a popular choice for marketing agencies managing multiple client accounts.
GetResponse
All-in-one marketing platform
GetResponse is a full-featured marketing platform that goes beyond email marketing to include webinars, landing pages, sales funnels, and marketing automation. Founded in 1998, it's one of the most established players with a strong track record for deliverability.
Feature Comparison
| Feature | Campaign Monitor | GetResponse |
|---|---|---|
| Rating | 4.1/5 | 4.3/5 |
| Starting Price | $12/mo | $19/mo |
| Free Plan | No free plan | No free plan |
| Founded | 2004 | 1998 |
| Email Templates | 120 | 200 |
| Integrations | 250 | 170 |
| Deliverability Rate | 97.5% | 99% |
| Marketing Automation | ✓ | ✓ |
| A/B Testing | ✓ | ✓ |
| Landing Pages | ✕ | ✓ |
| Segmentation | ✓ | ✓ |
| Drag & Drop Editor | ✓ | ✓ |
| SMS Marketing | ✓ | ✓ |
| Ecommerce Features | ✓ | ✓ |
| API Access | ✓ | ✓ |
| Multi-Language | ✓ | ✓ |
| Web Push Notifications | ✕ | ✓ |
| Live Chat | ✕ | ✓ |
| Advanced Analytics | ✓ | ✓ |
Campaign Monitor: Pros & Cons
Pros
- +Excellent email template builder
- +Strong agency features and client management
- +Good deliverability
- +Time zone sending optimization
- +Link review feature prevents broken links
Cons
- −No free plan
- −Lite plan caps at 2,500 emails
- −Premier plan expensive ($159/mo)
- −No landing page builder
- −Limited automation on lower tiers
GetResponse: Pros & Cons
Pros
- +All-in-one platform with webinars, landing pages, and funnels
- +Excellent automation builder with visual workflows
- +Built-in webinar hosting
- +Strong deliverability (99%+)
- +Competitive pricing for feature set
Cons
- −Free plan limited to 500 subscribers
- −Interface can feel overwhelming for beginners
- −Webinar quality not comparable to dedicated platforms
- −Customer support response times vary
- −Some features locked behind higher tiers
The Verdict
GetResponse edges ahead with a 4.3/5 rating compared to Campaign Monitor's 4.1/5. The gap comes mainly from support (4.3 vs 3.8) and deliverability (4.3 vs 4). On deliverability, GetResponse reports 99% compared to 97.5% for Campaign Monitor — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Campaign Monitor | GetResponse |
|---|---|---|---|
| Starting Price | 30% | $12/mo | $19/mo |
| Deliverability | 25% | 97.5% | 99% |
| Rating | 25% | 4.1/5 | 4.3/5 |
| Integrations | 10% | 250 | 170 |
| Free Tier | 10% | No | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Campaign Monitor if…
- + You want lower starting costs ($12/mo)
- + You're a brands
- + You're a designers
Choose GetResponse if…
- + You need built-in landing pages
- + You're a small businesses
- + You're a ecommerce