Brevo (Sendinblue) vs tinyEmail
Brevo (Sendinblue) is a all-in-one marketing platform while tinyEmail is a email marketing platform. Brevo (Sendinblue) has been around since 2012, giving it a 8-year head start over tinyEmail (founded 2020). Brevo (Sendinblue) starts at $9/mo versus $15/mo for tinyEmail. Both offer free plans to get started. Brevo (Sendinblue) has the edge with landing pages, SMS marketing.
Quick Verdict
Brevo (Sendinblue) wins on price, deliverability.
tinyEmail wins on rating, integrations.
Best for most users: Brevo (Sendinblue) (small businesses).
Brevo (Sendinblue)
The most approachable CRM suite
Brevo (formerly Sendinblue) stands out with its unique pricing model based on email volume rather than subscriber count. This makes it particularly attractive for businesses with large contact lists but moderate email frequency. It also includes CRM, SMS, and transactional email capabilities.
tinyEmail
AI-powered email marketing built for Shopify stores
tinyEmail is an AI-powered email marketing platform purpose-built for Shopify and e-commerce stores, offering an unusually affordable volume-based pricing model starting at $15/month. Its standout tinyAlbert AI assistant automates email content creation, subject line optimization, and branding, making it ideal for small store owners who need effective email marketing without the complexity of enterprise tools.
Feature Comparison
| Feature | Brevo (Sendinblue) | tinyEmail |
|---|---|---|
| Rating | 4.5/5 | 4.6/5 |
| Starting Price | $9/mo | $15/mo |
| Free Plan | Unlimited contacts, 300 emails/day | 500 subscribers, 15,000 emails/month |
| Founded | 2012 | 2020 |
| Email Templates | 60 | 600 |
| Integrations | 60 | 300 |
| Deliverability Rate | 96.5% | 95% |
| Marketing Automation | ✓ | ✓ |
| A/B Testing | ✓ | ✓ |
| Landing Pages | ✓ | ✕ |
| Segmentation | ✓ | ✓ |
| Drag & Drop Editor | ✓ | ✓ |
| SMS Marketing | ✓ | ✕ |
| Ecommerce Features | ✓ | ✓ |
| API Access | ✓ | ✓ |
| Multi-Language | ✓ | ✕ |
| Web Push Notifications | ✓ | ✕ |
| Live Chat | ✓ | ✓ |
| Advanced Analytics | ✓ | ✓ |
Brevo (Sendinblue): Pros & Cons
Pros
- +Unique pricing model based on emails sent, not contacts
- +Free plan allows unlimited contacts
- +Built-in SMS, WhatsApp, and live chat
- +Transactional email support
- +Strong API for developers
Cons
- −Free plan limited to 300 emails per day
- −Fewer email templates than competitors
- −Interface can feel cluttered
- −Automation is less intuitive than specialized tools
- −Some features feel underdeveloped
tinyEmail: Pros & Cons
Pros
- +Extremely affordable entry point at $15/month with email-volume-based pricing rather than subscriber count
- +Deep native Shopify integration with free plan for Shopify stores including abandoned cart emails and product recommendations
- +AI-powered email builder (tinyAlbert) generates subject lines, content, and branding customization automatically
- +600+ pre-designed email templates with intuitive drag-and-drop editor suitable for non-technical users
- +Responsive 24/7 live chat customer support with consistently praised personal service and fast resolution times
Cons
- −Automation capabilities are limited compared to mature competitors — no advanced multi-step workflows or conditional branching on lower plans
- −No built-in landing page builder, CRM, transactional email support, or SMS marketing features
- −Pricing escalates significantly at higher volumes ($900/mo for 500K emails), making it less competitive for large senders
- −No automatic Google Analytics UTM parameter builder — all tracking links must be manually configured
- −Relatively new platform (founded 2020) with a small team of ~7 employees, raising concerns about long-term stability and feature development pace
The Verdict
Brevo (Sendinblue) and tinyEmail are closely matched — both score within 0.1 points of each other in our overall rating. Your decision should come down to specific needs rather than overall quality. On deliverability, Brevo (Sendinblue) reports 96.5% compared to 95% for tinyEmail — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Brevo (Sendinblue) | tinyEmail |
|---|---|---|---|
| Starting Price | 30% | $9/mo | $15/mo |
| Deliverability | 25% | 96.5% | 95% |
| Rating | 25% | 4.5/5 | 4.6/5 |
| Integrations | 10% | 60 | 300 |
| Free Tier | 10% | Yes | Yes |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Brevo (Sendinblue) if…
- + You want lower starting costs ($9/mo)
- + You need SMS marketing
- + You need built-in landing pages
- + You're a small businesses
Choose tinyEmail if…
- + You're a shopify store owners
- + You're a small e commerce businesses
- + Extremely affordable entry point at $15/month with email-volume-based pricing rather than subscriber count