Brevo (Sendinblue) vs Sendy
Brevo (Sendinblue) is a all-in-one marketing platform while Sendy is a email marketing platform. Brevo (Sendinblue) starts at $9/mo, while Sendy starts at $69 one-time. Their pricing is not measured the same way, so we don't rank them on price. Brevo (Sendinblue) offers a free plan (Up to 100,000 contacts, 300 emails/day), while Sendy does not. Brevo (Sendinblue) has the edge with A/B testing, landing pages, SMS marketing.
Quick Verdict
Brevo (Sendinblue) wins on deliverability, rating, integrations, free tier.
Best for most users: Brevo (Sendinblue) (small businesses).
Brevo (Sendinblue)
The most approachable CRM suite
Brevo (formerly Sendinblue) stands out with its unique pricing model based on email volume rather than subscriber count. This makes it particularly attractive for businesses with large contact lists but moderate email frequency. It also includes CRM, SMS, and transactional email capabilities.
Sendy
Self-hosted email marketing that sends via Amazon SES at 100x lower cost
Sendy is a self-hosted email newsletter application that connects to Amazon SES to deliver emails at a fraction of the cost of traditional email marketing platforms. With a one-time $69 license and SES sending costs of roughly $1 per 10,000 emails, it is ideal for high-volume senders who want to avoid recurring subscription fees. It requires technical setup but offers unlimited subscribers, autoresponders, segmentation, and full data ownership.
Feature Comparison
| Feature | Brevo (Sendinblue) | Sendy |
|---|---|---|
| Rating | 4.5/5 | 4.2/5 |
| Starting Price | $9/mo | $69 |
| Free Plan | Up to 100,000 contacts, 300 emails/day | No free plan |
| Founded | 2012 | 2012 |
| Email Templates | 60 | 0 |
| Integrations | 60 | 20 |
| Deliverability Rate | 96.5% | 95% |
| Marketing Automation | Yes | Yes |
| A/B Testing | Yes | No |
| Landing Pages | Yes | No |
| Segmentation | Yes | Yes |
| Drag & Drop Editor | Yes | No |
| SMS Marketing | Yes | No |
| Ecommerce Features | Yes | No |
| API Access | Yes | Yes |
| Multi-Language | Yes | No |
| Web Push Notifications | Yes | No |
| Live Chat | Yes | No |
| Advanced Analytics | Yes | No |
Brevo (Sendinblue): Pros & Cons
Pros
- + Unique pricing model based on emails sent, not contacts
- + Free plan allows unlimited contacts
- + Built-in SMS, WhatsApp, and live chat
- + Transactional email support
- + Strong API for developers
Cons
- − Free plan limited to 300 emails per day
- − Fewer email templates than competitors
- − Interface can feel cluttered
- − Automation is less intuitive than specialized tools
- − Some features feel underdeveloped
Sendy: Pros & Cons
Pros
- + Extreme cost savings: a one-time $69 license, with Amazon SES sending from $0.10 per 1,000 emails
- + Unlimited subscribers with no tier-based pricing that punishes list growth
- + Full data ownership and privacy since everything is self-hosted on your own server
- + Clean, focused interface without bloated features — does exactly what it promises
- + White-label multi-brand support allows managing multiple client accounts from one install
Cons
- − Requires technical skills for server setup, installation, and ongoing maintenance
- − No built-in A/B testing, landing page builder, or advanced automation workflows
- − UI feels dated and lacks modern design polish compared to SaaS competitors
- − Limited customer support — solo developer product with slow response times reported
- − No drag-and-drop email editor; requires HTML knowledge for custom templates
The Verdict
Brevo (Sendinblue) edges ahead with a 4.5/5 rating compared to Sendy's 4.2/5. The gap comes mainly from ease of use (4.4 vs 3.9) and feature depth (4.6 vs 4.1). On deliverability, Brevo (Sendinblue) reports 96.5% compared to 95% for Sendy — a meaningful difference if inbox placement is critical for your campaigns.
| Criterion | Weight | Brevo (Sendinblue) | Sendy |
|---|---|---|---|
| Starting Price | 30% | $9/mo | $69 |
| Deliverability | 25% | 96.5% Winner | 95% |
| Rating | 25% | 4.5/5 Winner | 4.2/5 |
| Integrations | 10% | 60 Winner | 20 |
| Free Tier | 10% | Yes Winner | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose Brevo (Sendinblue) if…
- + You need a free plan to get started
- + You need SMS marketing
- + You need ecommerce integrations
- + You need built-in landing pages
Choose Sendy if…
- + You're a cost conscious email marketers with large lists
- + You're a technical users comfortable with self hosting and server management
- + Extreme cost savings: a one-time $69 license, with Amazon SES sending from $0.10 per 1,000 emails