beehiiv vs Moosend
beehiiv is a newsletter platform while Moosend is a email marketing platform. Moosend has been around since 2011, giving it a 10-year head start over beehiiv (founded 2021). Moosend is the more affordable option at $9/mo, which is $40 less than beehiiv's $49/mo entry point. beehiiv offers a free plan (2,500 subscribers), while Moosend does not.
Quick Verdict
beehiiv wins on free tier.
Moosend wins on price, rating, integrations.
Best for most users: Moosend (small businesses).
beehiiv
The newsletter platform built for growth
beehiiv was built by the team behind Morning Brew's growth to 4 million subscribers. It's specifically designed for newsletter businesses with built-in monetization through ad networks, paid subscriptions, and referral programs. The highest affiliate commission in the space at up to 60%.
Moosend
All-in-one email marketing and automation
Moosend is a budget-friendly email marketing platform that punches above its weight class. Despite its low price point, it offers solid automation, transactional emails, and landing pages. Its generous lifetime recurring affiliate program at 40% makes it attractive for affiliate marketers.
Feature Comparison
| Feature | beehiiv | Moosend |
|---|---|---|
| Rating | 4.5/5 | 4.7/5 |
| Starting Price | $49/mo | $9/mo |
| Free Plan | 2,500 subscribers | No free plan |
| Founded | 2021 | 2011 |
| Email Templates | 20 | 80 |
| Integrations | 40 | 100 |
| Deliverability Rate | 98% | 98% |
| Marketing Automation | Yes | Yes |
| A/B Testing | Yes | Yes |
| Landing Pages | Yes | Yes |
| Segmentation | Yes | Yes |
| Drag & Drop Editor | Yes | Yes |
| SMS Marketing | No | No |
| Ecommerce Features | Yes | Yes |
| API Access | Yes | Yes |
| Multi-Language | No | No |
| Web Push Notifications | No | No |
| Live Chat | No | No |
| Advanced Analytics | Yes | Yes |
beehiiv: Pros & Cons
Pros
- + Purpose-built for newsletter businesses
- + Built-in ad network for monetization
- + Referral program to grow subscribers
- + Paid subscription support
- + Founded by ex-Morning Brew team
Cons
- − Limited to newsletter use case
- − Fewer templates than established tools
- − Smaller integration ecosystem
- − No SMS marketing
- − Relatively new platform (2021)
Moosend: Pros & Cons
Pros
- + Very affordable starting at $9/month
- + Unlimited emails on all plans
- + Solid automation for the price
- + 40% lifetime recurring affiliate program
- + Built-in transactional email support
Cons
- − No free plan (30-day trial only)
- − Smaller integration ecosystem
- − No SMS marketing
- − Brand less well-known
- − Enterprise pricing not transparent
The Verdict
Moosend edges ahead with a 4.7/5 rating compared to beehiiv's 4.5/5. The gap comes mainly from value for money (4.8 vs 4.5) and deliverability (4.7 vs 4.5).
| Criterion | Weight | beehiiv | Moosend |
|---|---|---|---|
| Starting Price | 30% | $49/mo | $9/mo Winner |
| Deliverability | 25% | 98% | 98% |
| Rating | 25% | 4.5/5 | 4.7/5 Winner |
| Integrations | 10% | 40 | 100 Winner |
| Free Tier | 10% | Yes Winner | No |
Weights determine how much each criterion counts toward the final score. See full methodology
Choose beehiiv if…
- + You need a free plan to get started
- + You're a newsletter creators
- + You're a media companies
Choose Moosend if…
- + You want lower starting costs ($9/mo)
- + You're a small businesses
- + You're a ecommerce