social media
2 articles
Klaviyo Social Marketing: Turning Instagram Followers Into Subscribers
Klaviyo launched Social Marketing in July 2026, pulling Instagram DMs and comments into its CRM. Here's how it works and whether it's worth it.
Email Marketing vs Social Media: Which Drives More ROI?
Email marketing averages $36 back for every $1 spent. Social media excels at reach. Here's how to decide where to invest — and how to make both work together.